What is usability?

Usability measures the quality of a user’s experience when interacting with your website.

How well do users – that is, the people reading your website – move through your site to find the information they want?

  • If a website is difficult to use, people leave.
  • If the homepage fails to clearly state what a company offers and what users can do on the site, people leave.
  • If users get lost on a website, they leave.

I have been trained by John Morkes, Ph.D., to follow proven, user-tested standards for creating the most effective online content. Dr. Morkes is a leading expert in content usability research. Call me to help improve content usability on your website!